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About us ↓

Hunter Amato

Hunter Amato

Hunter Amato

President and Creative Director

President and Creative Director

President and Creative Director

Meet the mind behind the messaging that built some of the world’s most successful brands.

Meet the mind behind the messaging that built some of the world’s most successful brands.

Meet the mind behind the messaging that built some of the world’s most successful brands.

What story will you tell?

What story will you tell?

What story will you tell?

17x

17x

17x

increase in monthly blog traffic for an enterprise AI brand

increase in monthly blog traffic for an enterprise AI brand

increase in monthly blog traffic for an enterprise AI brand

40%

40%

40%

conversion rate on B2B business webinar campaigns

conversion rate on B2B business webinar campaigns

conversion rate on B2B business webinar campaigns

$60M

$60M

$60M

in Series A funding earned by businesses using my messaging

in Series A funding earned by businesses using my messaging

in Series A funding earned by businesses using my messaging

Work described was performed external to Amato Consulting. This is not a claim of an ongoing business relationship with any of the companies shown.

My work leaves lasting impressions

My work leaves lasting impressions

Here’s a sampling of the results some of my clients have seen

Here’s a sampling of the results some of my clients have seen

  • Became the go-to safe AI platform

  • Became the go-to safe AI platform

  • Became the go-to safe AI platform

  • Boosted academic enrollments

  • Boosted academic enrollments

  • Boosted academic enrollments

  • Ranked #1 in SERPs for key phrases

  • Ranked #1 in SERPs for key phrases

  • Ranked #1 in SERPs for key phrases

  • Reached millions of website visitors

  • Reached millions of website visitors

  • Reached millions of website visitors

  • Generated millions of video views

  • Generated millions of video views

  • Generated millions of video views

  • Developed brand launch messaging

  • Developed brand launch messaging

  • Developed brand launch messaging

  • Rebranded on a global scale

  • Rebranded on a global scale

  • Rebranded on a global scale

  • Positioned as thought leaders in AI

  • Positioned as thought leaders in AI

  • Positioned as thought leaders in AI

  • Created national TV advertisements

  • Created national TV advertisements

  • Created national TV advertisements

  • Reimagined US market messaging

  • Reimagined US market messaging

  • Reimagined US market messaging

  • Turned interviews into case studies

  • Turned interviews into case studies

  • Turned interviews into case studies

  • Tied customer trust to product value

  • Tied customer trust to product value

  • Tied customer trust to product value

From lyricist to creative director

From lyricist to creative director

My background as an artist shaped how I approach corporate messaging

My background as an artist shaped how I approach corporate messaging

I didn’t start in marketing—I started in music. Writing lyrics taught me how to say more with less, how to find rhythm in language and read the emotion between the lines. That never left me.


I still believe content should be a song. Copy should read like poetry. Design should blend like music. And together, they should make your readers feel.

I didn’t start in marketing—I started in music. Writing lyrics taught me how to say more with less, how to find rhythm in language and read the emotion between the lines. That never left me.


I still believe content should be a song. Copy should read like poetry. Design should blend like music. And together, they should make your readers feel.

I lead brand messaging and creative strategy

I lead brand messaging and creative strategy

Cross-disciplinary teams take multi-disciplinary leadership

Cross-disciplinary teams take multi-disciplinary leadership

I began my career at one of the world’s largest creative agencies, collaborating daily with designers, strategists, and producers. There, I watched and learned from the creative directors around me. It became clear that leading great creative meant understanding every discipline in the room. I wanted to do more than just understand it.


So I immersed myself in design, strategy, and production processes—developing the cross-disciplinary fluency that made me a comfortable fit in every room, unlocking the door to global clients and high-stakes projects. That versatility, that habit for self-propulsion, paved my way to senior roles and pushed me to where I am now.

I began my career at one of the world’s largest creative agencies, collaborating daily with designers, strategists, and producers. There, I watched and learned from the creative directors around me. It became clear that leading great creative meant understanding every discipline in the room. I wanted to do more than just understand it.


So I immersed myself in design, strategy, and production processes—developing the cross-disciplinary fluency that made me a comfortable fit in every room, unlocking the door to global clients and high-stakes projects. That versatility, that habit for self-propulsion, paved my way to senior roles and pushed me to where I am now.

From billion-dollar brands to startups, I help teams turn complex ideas into clear, compelling creative

From billion-dollar brands to startups, I help teams turn complex ideas into clear, compelling creative

Over the years, I’ve shaped messaging for Fortune 100 companies in technology, finance, healthcare, education, and AI. My work has solved high-stakes creative challenges for some of the brands you use every day.


I’ve helped launch AI platforms for global tech leaders, rebrand multinational enterprises, and humanize financial services for millions of customers. I’ve also partnered with nimble startups, applying the same disciplined creative process to accelerate growth and establish their market voice.

Over the years, I’ve shaped messaging for Fortune 100 companies in technology, finance, healthcare, education, and AI. My work has solved high-stakes creative challenges for some of the brands you use every day.


I’ve helped launch AI platforms for global tech leaders, rebrand multinational enterprises, and humanize financial services for millions of customers. I’ve also partnered with nimble startups, applying the same disciplined creative process to accelerate growth and establish their market voice.

In 2025, I founded Amato Consulting to scale my creative work

In 2025, I founded Amato Consulting to scale my creative work

By 2025, I saw the creative industry changing—slowly, reluctantly, and often behind the curve. Agencies and in-house teams were bloated, slow, and hesitant to embrace the paradigm shift AI brought. Even companies that built and sold AI platforms were loathe to hire writers who used them.


So I founded Amato Consulting: a modern, founder-led creative studio built to scale my work without sacrificing quality. From website overhauls to demand-gen campaigns, executive decks to short-form social, I lead strategy and execution across every touchpoint that matters.

By 2025, I saw the creative industry changing—slowly, reluctantly, and often behind the curve. Agencies and in-house teams were bloated, slow, and hesitant to embrace the paradigm shift AI brought. Even companies that built and sold AI platforms were loathe to hire writers who used them.


So I founded Amato Consulting: a modern, founder-led creative studio built to scale my work without sacrificing quality. From website overhauls to demand-gen campaigns, executive decks to short-form social, I lead strategy and execution across every touchpoint that matters.

I’m always looking for new ways to augment human creativity with technological precision

I’m always looking for new ways to augment human creativity with technological precision

Amato Consulting, the content engine behind my imagination, helps me blend human creativity with AI-assisted efficiency so we can work better than humanly possible.


Using a combination of data and creative instinct, we craft high-impact messaging that inspires people to act. Even in this “age of AI,” success comes from being human-centric and putting people first.


Every piece of my content is backed by strategy, refined by design, and shaped to deliver measurable results. I keep my team small and high-performing—expanding only when the right talent becomes available, so every client gets direct access to senior-level expertise throughout the creative lifecycle.

Amato Consulting, the content engine behind my imagination, helps me blend human creativity with AI-assisted efficiency so we can work better than humanly possible.


Using a combination of data and creative instinct, we craft high-impact messaging that inspires people to act. Even in this “age of AI,” success comes from being human-centric and putting people first.


Every piece of my content is backed by strategy, refined by design, and shaped to deliver measurable results. I keep my team small and high-performing—expanding only when the right talent becomes available, so every client gets direct access to senior-level expertise throughout the creative lifecycle.

Strategy and storytelling go hand in hand

Strategy and storytelling go hand in hand

Content should be rooted in purpose, precision, and audience insight

Content should be rooted in purpose, precision, and audience insight

  • Lead with clarity, then layer in creative impact.

  • Collaborate closely to align every detail with the bigger picture.

  • Use AI and other technologies to scale without losing the human touch.

  • Let data guide decisions, not replace authentic creative expertise.

  • Adapt quickly and stay ahead of shifting techno-creative trends.

  • Be the place where big ideas meet bold execution.®

It’s about more than just the job

It’s about more than just the job

Family, sports, and art inspire the perspective I bring to every creative challenge

Family, sports, and art inspire the perspective I bring to every creative challenge

When I’m not knee deep in strategy or crafting copy, you’ll find me with my family, playing niche sports, or chasing the emotion in a great song, scene, or brushstroke.


Sports keep me healthy. Art keeps me curious. And family reminds me why the work—and the stories we tell—matter.

When I’m not knee deep in strategy or crafting copy, you’ll find me with my family, playing niche sports, or chasing the emotion in a great song, scene, or brushstroke.


Sports keep me healthy. Art keeps me curious. And family reminds me why the work—and the stories we tell—matter.

Talk to the strategist behind some of the world's most successful brands

No cost. No sales pitch. Just a conversation.

Schedule a free strategy session with Hunter Amato, the creative mind behind global enterprise rebrands and billion-dollar ad campaigns. Learn what's working, what's not, and what you should be doing instead.

Talk to the strategist behind some of the world's most successful brands

No cost. No sales pitch. Just a conversation.

Schedule a free strategy session with Hunter Amato, the creative mind behind global enterprise rebrands and billion-dollar ad campaigns. Learn what's working, what's not, and what you should be doing instead.

Talk to the strategist behind some of the world's most successful brands

No cost. No sales pitch. Just a conversation.

Schedule a free strategy session with Hunter Amato, the creative mind behind global enterprise rebrands and billion-dollar ad campaigns. Learn what's working, what's not, and what you should be doing instead.

Where big ideas meet bold execution®

Company

solutions

Case studies

© 2025 Amato Consulting – all rights reserved

Where big ideas meet bold execution®

Company

solutions

Case studies

© 2025 Amato Consulting – all rights reserved

Where big ideas meet bold execution®

Company

solutions

Case studies

© 2025 Amato Consulting – all rights reserved